1 Shirt Design Every Company Needs!
Is your company / brand ready to start selling apparel but you don’t know what design to begin with? What if you had a guide/blueprint for a low investment and high profit t-shirt design?
Quick answer: Black shirt with single color (white) chest logo print.
Long answer:
It can get overwhelming to print product, but if you are just starting it really doesn’t need to be! If you want to start printing apparel to promote your company, a black shirt with a white logo is all you need! If you don’t believe me, try to pay attention to the general public and how they dress. Additionally just go on some of your favorite shopping websites and search by highest selling products.
You might be surprised to see Neutral tone shirts (black specifically) are the highest selling, and most times they just have a simple logo print.
Below are two examples:
But why?
Cost Efficiency: Utilizing black blanks for your t-shirts offers a cost-effective solution. Black shirts are commonly available at affordable prices, making them a budget-friendly option for starting your apparel line. Additionally, by sticking to a single color for the design, you minimize the complexity of the printing process, further reducing costs.
Minimal Setup and Printing Charges: A one-color design, particularly in white, significantly reduces setup and printing charges. With fewer colors involved, the printing process becomes more streamlined, allowing for quicker production and lower overhead costs. This simplicity not only saves money but also ensures a higher profit margin per unit sold.
Brand Recognition and Customer Loyalty: Focusing on your brand logo for the design capitalizes on the existing loyalty and support from your customers. Your brand's logo serves as a powerful symbol of identity and association for your target audience. By featuring it prominently on the apparel, you tap into the established rapport and trust that customers have with your brand, increasing the likelihood of sales and repeat business.
Ease of sale: Do you think it’s easier to sell a shirt with a logo on it, or a skull? People are picky with the clothing they wear, so the more unique the design, the harder it will be to sell to the general public. Wheres as simple logo does not take convincing if you are selling to your customer.
Inventory Management: Keeping inventory manageable is crucial, especially when starting out. By offering a single design option with black shirts, you simplify inventory management. This approach helps avoid overstocking while ensuring that the available products align closely with customer preferences.